Claudia McCrackin
Sr. Analyst - Medicare Advantage Communications
- Role
- Senior Analyst - Senior Health Services at Emergent Holdings
- Location
- Detroit, MI, US
- LinkedIn followers
- 500 followers
About Claudia McCrackin
Strategic Communicator | AI Early Adopter | Lifelong Learner With more than 20 years…
Experience
Senior Analyst - Senior Health Services
Mar 2019 — Present · Southfield, MI, US
Develop, review and edit content for Medicare Advantage internal and external provider and member communications on behalf of Blue Cross Blue Shield of Michigan and Blue Care Network: online alerts, provider newsletter articles, provider and member letters, emails, Annual Enrollment Program materials for group and individual members, etc.• Proofread content for clarity, tone, style and grammar to ensure high quality and results-oriented communications.• Provide consultation in corporate messaging, ensuring consistency is applied to communications.• Coordinate with subject matter experts pertaining to the development and publishing of quarterly revisions to Medicare Advantage PPO Provider Manual. • Work with business partners, including group customer account representatives, to identify communication needs, provide guidance on communication channels and help create strategic communication plans.• Develop and improve workflows and business processes. Support special projects as assigned.
Education
Baker College of Auburn Hills
Associate in Applied Health Science, Echocardiograph Technology
2009 — 2013
Oakland University
BSBA, Marketing
1985 — 1989
Skills
- Public Speaking
- Medical Terminology
- Microsoft Office
- Sales
- Teamwork
- Ap Style
- Management
- Microsoft Outlook
- Research
- Fundraising
- Social Media
- Event Planning
- Editorial
- Text Editing
- Social Media Marketing
- Powerpoint
- Microsoft Excel
- Twitter Marketing
- Ap Stylebook
- Public Relations
- Proofreading
- Copy Editing
- Marketing
- Quality Patient Care
- Publications
- Newspapers
- Marketing Communications
- Newsletters
- Social Networking
- Blogging
- Marketing Analytics
- Editing
- Linkedin Marketing
- Microsoft Word
- Strategic Planning
- First Aid Training
- Facebook Marketing
- Project Management
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