Casey Olson
Senior Industry Analyst at Principia Consulting
- Role
- Senior Industry Analyst at Principia at Principia Consulting
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Casey Olson
As senior industry analyst, Casey is a key member of the Principia data products team, expanding our market coverage with new category development. Our industry analysts are on the front line within the industry, maintaining critical relationships throughout the market to identify and understand market trends and provide thoroughly vetted product category forecasts.
Experience
Senior Industry Analyst at Principia
Jan 2020 — Present
Education
Georgia State University - J. Mack Robinson College of Business
Master of Business Administration (M.B.A.), Marketing Research, Marketing
1993 — 1997
St. Ambrose University
BA, Finance/Economics
1985 — 1989
Skills
- Email Marketing
- B2b Marketing Research
- Visual Communication
- Information Synthesis
- Direct Marketing
- Budgets
- Customer Relationship Management (Crm)
- Management
- Market Modeling
- Analytical Skills
- Focus Groups
- B2b Marketing Strategy
- Customer Insight
- Report Writing
- Content Marketing
- Lead Generation
- Research
- Quantitative Research
- Marketing Research
- Distribution Channel Research
- Market Research
- Market Analysis
- Sample Development
- Creative Arts
- Analytics
- Digital Marketing
- Verbal Communication
- Qualitative Research
- Analysis
- Segmentation
- Forecasting
- Creative Writing
- Marketing Management
- Editing
- Channel Strategy
- Industry Research & Analysis
- Strategy
- Industrial Marketing Research
- Distribution Strategies
- Project Planning
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