Claudia Benjumea C
Retail Brand Consultant @Cabo Resourcing Hk
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WORK HISTORY
Retail Brand Consultant @Cabo Resourcing Hk
Philadelphia, NY, US
Inspirar a los equipos de marcas para establecer conexiones memorables con sus clientes.
EDUCATION
Universidad EAFIT
Bachelor of Business Administration - BBA, Business Administration and marketing
London College of Fashion, University of the Arts London
Fashion Merchandising & Marketing
ABOUT CLAUDIA BENJUMEA C
Business administrator specialized in fashion marketing and business coach. I have been in the fashion retail industry for +25 years, working with Latin American retailers and their brands in the topics of marketing, buying, and desing private label and product development. Over the past +20 years I have been advising brands cocreating with their buyers, designers and visual merchandising teams. And in New York for market research and retail analysis, developing strategies in how to translate the global trends for local customers; helping teams in the planning and implementation of successful commercial strategies.Specialties: Brand strategist Lifestyle specialist focus on local marketsTrends reseach per style.Trends translation per customer/marketTeams coaching for buyers and designers Multicultural teams management.Deep knowledge of the brands and retail in New York due to the constant analysis of strategies, new formats and brands for the inspirational retail and brand tours those we have been doing for our clients during +20 years.Expertise working with Local Latin America fashion markets, customer\'s LifeStyle, mass market, department stores, catalogs companies and shopping malls.
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