Claude Steele

Customer Base Manager @Kratel Communications Ltd

Karlsruhe, DE

Develop and own Customer Base Management srategy to maximize customer lifetime value and identify commercial opportunities• Achieve churn targets• Manage customer upgrades to meet budgeted targets• Account for the development and execution of innovative, customer focused loyalty and revenue protection initiatives, and regular results reporting vs forecast• Drive revenue stimulation campaigns• Manage strategic evolution of the customer lifecycle management process• Execute improvements to processes and tools• Understand the customer need and propose how to meet the end• Account for achievement of churn targets and the reduction of churn across all products• Manage delivery of integrated customer insight and analytics for customers, including actionable value and behavioural segmentation and predictive models

Panteion University of Social & Political Sciences

Major in marketing, advertising PR

Panteion University of Social & Political Sciences

PhD Student