Clark Hays
GTM Finance Director at AppFolio
- Role
- Director of Finance at AppFolio
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Clark Hays
Driven financial professional with 15 years of progressive experience in FP & A. I hold my MBA and have a history of taking on significant responsibility and delivering results.
Experience
Director of Finance
Nov 2025 — Present · Dallas-Fort Worth, TX, US
Manage a team of 6 (including managers, senior analysts, and analysts), leading the GTM Finance and Sales Comp Planning teams• Enhanced the SaaS metrics dashboard for the company to track LTV and CAC vs industry benchmarks• Revamped the ROI model for the company, establishing financial thresholds (payback, ROI, NPV) andfacilitating stakeholder involvement for approvals of investments >$1M• Forecast Core Revenue for the company
Education
Indiana University - Kelley School of Business
Master of Business Administration (M.B.A.), Finance
2012 — 2014
Mays Business School - Texas A&M University
Bachelor's, Finance
2005 — 2009
Skills
- Financial Analysis
- Valuation
- 10k
- Insider Trading
- Industry Analysis
- Loan Underwriting
- Credit Summaries
- Sba
- Public Investments
- Negotiation
- Market Research
- Excel Models
- Sec Filings
- Borrower Relationships
- Business Analytics
- Competitive Analysis
- Underwriting
- Finance
- Due Diligence
- Corporate Finance
- Data Analysis
- Analysis
- Microsoft Excel
- Financial Modeling
- Forecasting
- Opex
- Capex
- Budgeting
- Financial Reporting
- Management
- Analytical Skills
- Leadership
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