Clarissa Willis
Senior Marketing Manager | B2B SaaS Growth & Content Strategy Leader | SEO & GEO, Demand Gen, Lifecycle Marketing
- Role
- Senior Marketing Manager at E2open
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Clarissa Willis
Passionate about what I do, I create marketing that shapes how people think, feel, and understand a brand. With a background in graphic design and over 10+ years in B2B SaaS marketing, I can offer businesses a unique blend of creative storytelling and data-driven strategy. I specialize in building content and digital marketing programs that translate complex ideas into clear, compelling narratives and touchpoints that drive meaningful engagement across the marketing funnel. Constantly inspired by everything around me, I\'m always learning, evolving, and looking for better ways to strengthen marketing performance, whether it\'s through SEO/GEO, content strategy, integrated digital campaigns, or using AI workflows to improve performance and scalability.
Experience
Senior Marketing Manager
Sep 2025 — Present · Raleigh, NC, US
Lead content strategy and digital marketing for a global B2B SaaS platform, driving brand growth, organic visibility, and full-funnel marketing engagement through SEO/GEO, content development, and integrated campaigns.
Education
Appalachian State University
BACHELOR OF FINE ARTS, Graphic Design
2010 — 2014
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