Clara Buchanan

About Clara Buchanan

Digital Growth Strategist for DTC brands | Merging Web Psychology with Growth Innovation | Tools + Automation +(ethical as possible) AI integrationist and Digital Innovation Orchestrator | Website Redesigns and new launches for eComm/DTC/B2C via custom webapp, Shopify (+headless), or 3rd party eLearning platform w/ my agency Hypergrow.I’ve spent a decade empowering businesses to thrive at the intersection of strategy, technology, and human behavior. Since 2015 I’ve combined my expertise in web psychology with technical execution to drive measurable revenue and LTV impact. My focuses are mentoring founders, advising global startups, and enabling high-performance digital builds to step into their next level of income and growth in their business.Selected Highlights:• Trusted Mentor & Speaker: Partnered with institutions like NYU, Techstars, and government bodies (NY State, French Embassy, Swiss U.S. Embassy) to mentor accelerator cohorts and keynote on emerging tech adoption (e.g, Neurobranding at C2 Montreal, Zurich Digital Festival).• Globally Recognized: Guided French VR/AR startups into NYC markets via French Embassy partnerships, mentored female led startups in Bern, Switzerland, and startups in Montreal.• Industry Recognized: Named a Top 20 Growth Hacker by The Next Web.• Agency Leader: Spearheads an agency focused on CRO/digital strategy audits, Shopify/headless/webapp development, and AI-enabled eCommerce solutions (personalization, revenue forecasting, product recommendations, automation, custom plugins). We prioritize website speed, usability, mobile responsiveness, SEO (including AI rankings), ADA/SOC2/HIPAA compliance and data-backed insights to modernize your digital presence.Why Partner With Us?Our process starts with a diagnostic audit to uncover growth bottlenecks, followed by a strategic redesign that balances retention and innovation without sacrificing speed, brand experience, or design. We’re deeply embedded in the tech ecosystem, leveraging long term partnerships with top-tier SaaS tools to deliver scalable solutions without compromising performance.Let’s Connect If You Need: A clear roadmap to boost conversions and user retention without sacrificing brand or high end design A website redesign for Shopify (including headless eComm), a custom webapp, or Medusa A new website for an ambitious project where online transactions are core to the design A speaker or mentor for your next event/accelerator programOpen to new client engagements for 2026.

Experience

1. Service Headless Shopify Ecommerce

   Hypergrow.Io

   May 2024 — Present

   If your eComm sales are growing but your website can\'t keep up, going headless is for you. Going headless essentially means altering the theme portion of your website to use React as the primary coding language. This gives a huge speed boost to your site with no change for how your team goes about their day to day. Instead of replatforming your store to enterprise level software like Magneto, headless React is a no-nonsense option for Shopify store owners that want to get the most out of the platform and leave site crashes and slow load times in the past.

Education

• University of Virginia Darden School of Business

  Growth and Business Strategy

  2015 — 2016

Skills

• Copywriting
• Idea Validation
• Event Management
• Post Production
• Microsoft Word
• Strategic Planning
• Contract Negotiation
• Creative Direction
• Online Advertising
• Budgets
• Research
• Teamwork
• Html5
• Digital Photography
• Public Relations
• Growth Strategies
• Front End Developers
• Event Planning
• Photoshop
• Photography
• Brand Development
• Marketing Strategy
• Personal Branding
• Beauty Industry
• Social Media
• Growth Management
• Adobe Photoshop
• Growth Hacking
• Membership Growth
• Fashion
• Product Innovation
• Social Networking
• Acting
• Negotiation
• Email Marketing
• Graphic Design
• Strategy
• Art Direction
• Management
• Team Building