Claire Serfontein
Manager Global Content & Social Media Strategy @WSP
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WORK HISTORY
Manager Global Content & Social Media Strategy @WSP
EDUCATION
Mount Royal University
Project Management PMP Prep Certification
Mount Royal University
B.Comm., Communications
SKILLS
ABOUT CLAIRE SERFONTEIN
As the Global Head of Social & Content at WSP, I have led the development of our Social Media Centre of Excellence - including Executive Social Comms - an endeavor aimed not only at broadening our digital footprint but also at transforming the social media experience for our diverse array of clients and prospects across the globe.I am dedicated to building a legacy of creative social excellence, leveraging the latest advancements to foster a truly global conversation around our brand.My ambition stretches beyond enhancing digital visibility; it is about creating a definitive social media experience, catering to the specific needs of various sectors and international markets. Concurrently, I work with our talented internal and regional teams to define best-in-class governance and strategic frameworks, ensuring our initiatives are aligned, innovative, and rooted in measurable ROI.
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