Chris W.

About Chris W.

I\'m a little bit fintech. I\'m a little bit banking, AND I\'m 100% fighting the good fight against boring, jargon-laced content marketing.With nearly two decades in the financial service sector, I\'m a passionate B2B and B2C marketing leader advocating for authenticity, collaboration, and innovation.While my roots are deeply embedded in banking, I\'ve broadened my horizons into the Fintech arena, harnessing the same commitment to meaningful content and strategic engagement to drive Growth in a fully attributed way.What drives me? Here\'s a glimpse of my values-Energy Positive: There is no such thing as energy neutral. You are either giving energy or sucking it out of the room-Born Activator: No nudge needed. When there\'s a project, I\'m already on it-Self-Driven: My own boundaries are the only ones I acknowledge, and I constantly push them-Ownership & Growth: I take responsibility, cherish feedback, and see every challenge as an opportunity-People as the Competitive Advantage: The best results come from leveraging the strengths of very different people who may not get along otherwise-Passion Over Tenure: Experience is invaluable, but hard work and zeal? That\'s unbeatable-Value-Centric: When I wake up in the morning, I ask myself,\"How will I add value today?\" After all, if you are not adding value, then you are taking value away.I love talking about marketing, banking, fighting fraud, and all things relating to personal and professional development! Let\'s get talking about one or all!

Experience

1. Vice President Product Marketing

   Auctane

   Oct 2024 — Present · Austin, TX, US

Education

• W. P. Carey School of Business – Arizona State University

  Bachelor of Applied Science (B.A.Sc.), Finance, General

  2004 — 2008