Coral McKeague Higby
Innovative Marketing Leader Specializing in Strategic Events & Partner Marketing 🪸Lover of Dogs, Knitting, Pop Culture and Music
- Role
- Channel Marketing Leader at Sangoma
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Coral McKeague Higby
A visionary marketing leader with over a decade of strategic event and channel marketing experience, I am recognized for crafting high-impact marketing strategies and innovative programs that drive significant revenue growth. Leveraging a creative, organized, and collaborative approach, I align cross-functional teams with business objectives, fostering strong relationships with all stakeholders.Excels in developing and executing comprehensive channel and event marketing strategies, partner program management, and B2B marketing campaigns, delivering on shared KPIs. Adept at building channel and event marketing programs from the ground up, I secure rapid deal closures while reflecting a commitment to operational excellence and market growth.Known for remaining calm in the face of chaos, I support seamless, successful events that exceed expectations. My passion lies in creating outstanding experiences, finding unexpected connections between the message and our audience. Explore one attendee\'s transformative experience at the 2017 Ascend event in the blog linked to my profile, titled \"Be a Rock Star, find your Passion.\"Let\'s connect today to elevate your marketing programs, event strategies, partner engagement, and integrated marketing initiatives.
Experience
Channel Marketing Leader
Oct 2024 — Present · Denver, CO, US
Education
Regis University
Bachelor of Arts - BA, Marketing
2007 — 2009
Regis University
Business, Management, Marketing
Regis University
Bachelor of Arts - BA, Marketing
Eastern Washington University
Business, Marketing, Communications
1986 — 1990
Skills
- Saas
- Call Center
- Adobe Creative Suite
- Sales Operations
- Customer Retention
- Professional Services
- Field Marketing
- Product Marketing
- Lead Generation
- Mpls
- Vendor Management
- Crm
- Go-to-Market Strategy
- Managed Services
- Direct Sales
- Enterprise Software
- Sales Management
- Strategic Partnerships
- Channel
- Sales Process
- Program Management
- Business Development
- Ip
- Channel Partner Relations
- Channel Sales
- New Business Development
- Cloud Computing
- Channel Marketing
- Trade Show Strategy
- Content Management
- Telephony
- Event Management
- Multi-Channel Marketing
- Business Alliances
- Solution Selling
- B2b
- Partner Management
- Strategy
- Salesforce.com
- Sales Enablement
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