Cj Geoffroy
Media Director @Brand Water Media
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WORK HISTORY
Media Director @Brand Water Media
Austin, TX, US
As a dynamic and results-driven Media Director with over 25 years of experience in the advertising industry, I specialize in crafting and executing comprehensive media strategies that drive brand growth and deliver measurable ROI. At Brand Water Media, I lead a talented team of media professionals in developing innovative campaigns that seamlessly integrate traditional and digital media channels, from TV and radio to social media and programmatic buying.My expertise spans media planning, negotiation, buying, and optimization, ensuring that each campaign not only reaches the right audience but also maximizes impact and efficiency. I thrive in fast-paced, data-driven environments where creativity and strategy intersect to produce cutting-edge solutions tailored to each client\'s unique goals.With a passion for emerging trends and a deep understanding of consumer behavior, I consistently help brands navigate the ever-evolving media landscape, staying ahead of the curve to ensure our clients\' success.Let’s connect if you’re looking to collaborate on impactful media strategies that resonate and deliver results.
EDUCATION
Sam Houston State University
Bachelor of Business Administration - BBA, Marketing
SKILLS
ABOUT CJ GEOFFROY
With over 25 years of experience in the marketing industry, I have developed a comprehensive understanding of both the digital and traditional media landscapes. Throughout my marketing career, I’ve had the opportunity to work for leading broadcast stations, game-changing print publications and innovative digital ad agencies, where I honed my expertise in providing a wide range of digital marketing solutions.Currently serving as Media Director at Brand Water Media, I incorporate my decades of experience to oversee media strategies, creative strategies and the negotiating, implementation and optimization of marketing campaigns to ensure the generation of impactful results for diverse clients. My passion lies in bridging the gap between creative vision and measurable performance, leveraging data to formulate campaign strategies that resonate with audiences while delivering robust ROIs for our clients.
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