Cj Drozd
- Role
- Senior Marketing Manager at Genentech
- Location
- Nashville, TN, US
- LinkedIn followers
- 500 followers
Experience
Senior Marketing Manager
Jun 2022 — Present
Access Launch Lead for Lunsumio (Mosunetuzumab) and Columvi (Glofitamab). Developed product Value Proposition, supportive resources, and trainings for all account management roles aligned to population-based decision-makers (payers, GPOs, oncology networks, health system administrators & pharmacy, etc.). Works closely with-health economists to translate real-world data and health economic modeling into promotional resources and messaging -public policy & reimbursement teams to navigate market dynamics, educate field teams, and submit for relevant coding applications (Jcode and NTAP)-pricing, contracting, and distribution teams on market strategy and pull-through Responsible for the marketing strategy of Gazyva (Obinutuzumab). Covering personal and non-personal promo, access, speaker bureau and congresses, and liaises with global colleagues.
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