Cintia de Castro

Data Analyst | CRM Powerhouse | Insights that Drive Real Change

Role
Customer Relationship Management Coordinator at Palisociety
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
Customer/Client ServiceView LinkedIn profile

About Cintia de Castro

Paligroup is a boutique hospitality company known for its design-forward hotels and unique guest experiences. As a CRM Coordinator, I help make sense of customer data to improve loyalty programs, email campaigns, and guest engagement. From cleaning and analyzing data to launching A/B-tested email campaigns, I work with marketing, revenue, and operations teams to optimize how we connect with guests. In the near future, I will also be training front-desk teams and collaborating with vendors to keep our systems running smoothly. My passion is in turning raw data into strategic insights that elevate customer experiences and build lasting connections. Whether it’s refining a marketing campaign or uncovering trends in guest behavior, I love finding the stories hidden in the numbers. Beyond CRM and analytics, I bring a unique blend of Public Health research, data surveillance, and front-of-house hospitality experience, allowing me to approach challenges with both analytical precision and creative problem-solving. I’m excited by design, travel, and the small details that make experiences unforgettable, and I love blending data-driven insights with a passion for beauty, hospitality, and human connection.

Experience

  1. Customer Relationship Management Coordinator

    Palisociety

    Mar 2025 — Present · Los Angeles, CA, US

Education

  • Calbright College

    Data Analysis Certificate, Data Processing

  • COOP Careers Fellowship

    Data Analytics

  • California State University, Northridge

    Bachelor of Science - BS , Public Health

  • West Los Angeles College

    Associate’s Degree with Honors (Summa Cum Laude), Liberal Arts & Sciences in Health Professions, Behavioral Sciences, Math & Computer Science

    2014 — 2015

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