Cindy Johnson
- Role
- Partner Brands Director at World Travel Holdings
- Location
- Somerville, MA, US
- LinkedIn followers
- 500 followers
About Cindy Johnson
Holistic marketing professional with an expertise in the operation of strategic…
Experience
Partner Brands Director
Mar 2015 — Present
Responsible for the business management of a portfolio of private label distribution partnerships for cruise vacations and travel programs. In this role, each channel is managed by performance, annual budget, P&L, brand exposure and marketing programs. A focus is put on added value through collaborative special offers, rewards programs, loyalty benefits and credit card incentives. Accounts include- Retail & OTA partners including Priceline.com and BJ\'s Wholesale Club - Hotel loyalty channel including Marriott, Starwood & Ritz Carlton, Hilton Honors, Choice Privileges
Education
University of South Carolina
Bachelor of Arts (B.A.), Journalism & Mass Communications
1997 — 2001
Skills
- Mobile Advertising
- Creative Direction
- Broadcast
- Business Development
- Mobile Marketing
- Advertising
- Social Media
- Media Planning
- Sponsorship
- Online Marketing
- Mobile Devices
- Marketing Communications
- Partner Management
- Digital Distribution
- Marketing
- Strategic Partnerships
- Publicity
- Direct Marketing
- Copywriting
- Product Launch
- Strategy
- Interactive Marketing
- Monetization
- Email Marketing
- Television
- Web Analytics
- Public Relations
- Social Networking
- Digital Strategy
- Social Media Marketing
- Partnerships
- Marketing Strategy
- Crm
- Entertainment
- Brand Management
- Digital Media
- New Media
- Leadership
- Online Advertising
- Market Research
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