Ciara Rosa
Marketing Manager, Ft Live @Financial Times
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WORK HISTORY
Marketing Manager, Ft Live @Financial Times
New York, NY, US
Develop year-round content-led marketing strategies for the Future of Asset Management (FoAM) event series and a number of US based events to engage new and existing audiences, lead delegate acquisition, and nurture sales conversion-Achieved a 43 percent increase in delegate revenue growth YoY on the 2024 Future of Asset Management series through a multi-campaign marketing strategy-Executed a lead generation campaign that generated over in delegate revenue for the 2024 FoAM NA-Manage a team of marketing executives and assistants and lead them to meet goals-Frequent international travel between New York and London offices to coordinate with teams and assist with event delivery-Responsible for growth strategies and successfully delivered on all strategies for which I was responsible-Identify, prioritize and articulate campaign results, challenges/highlights and initiatives upward to senior stakeholders-Collaborate with cross functions within FT Live and the Financial Times. Including being the lead for the award workstream, which enters FT Live events for awards. In 2024, we won awards for 9 awards submissions, the largest award winning year thus far.
EDUCATION
St Barnabas High School
High School Diploma
University of Mount Saint Vincent
Bachelor's Degree, Bachelor of Arts in Communication
SKILLS
ABOUT CIARA ROSA
Marketing leader with 10+ years of experience driving end-to-end B2B event marketing…
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