Chuck Jackson

About Chuck Jackson

Chuck brings extensive experience in leading LSC\'s Book Ed Tech business development efforts, as well as having led one of the print industry’s largest multi-national content publisher relationships, valued at as much as $35 million. Awarded 2016 Book and Directory President\'s Award in recognition of outstanding business development efforts. His sales and business development efforts during the past six years have included:* Conceived and initiated discussions with the Harvard, MIT and Yale University Presses on inventory control, and the suitability of LSC’s warehouse and digital capabilities as potential business solutions. This led to the 2018 LSC acquisition of TriLiteral LLC, the full-service logistics provider specializing in the book distribution for University Presses/Academic Publishers, as well as LSC’s success in signing multi-year fulfillment agreements with these presses.* Discovering, selling and implementing a complex print, distribution and warehousing plan for an early stage Ed Tech publisher. Annual new revenue exceeded $20 million in 2017. Deal was the largest single new business sale within $ 1 billion RRD book organization in 2015-16, and it was specifically highlighted during RR Donnelley Q1 2016 investor call.* Led business development efforts to identify opportunities among emerging publishing entities. Sold complex print plans for more than 5 new publishers resulting in more than $ 1 million in incremental growth. Implemented a comprehensive distribute and print capabilities for new educational publishers. This involves multiple print facilities in the U.S. and Canada, manufacturing customized copy-of-one book product through an automated order processing system.* Sold an ultra-short and long-run print capability that enables an educational publisher to sell variable code data linking users to web content.

Experience

1. Business Development Account Manager

   Lakeside Book Company

   May 1988 — Present · New York, NY, US

   LSC Communications (formerly RR Donnelley):Lead business development efforts for emerging book publishers within RR Donnelley’s book operations. These publishers are a critical source of growth given the overall decline in book printing volume. The process is concentrated in the Educational Technology space, where new publisher proliferation is most intense. Rationale for pursuing these organizations: print products have ongoing utility to drive publisher sales and profits and remain a central part of learning process. Generates sales and lead teams to implement resulting client integration.DEMONSTRATED BUSINESS DEVELOPMENT SKILLS:• Identify business segments and trends that demonstrate consistent growth,• Determining segment size and key participants, including engagement with industry organizations and conferences,• Qualifying prospect organizations as potential clients/customers,• Fashioning a go-to-market strategy to communicate to these prospects,• Align company resources to the prospect needs,• Employ an analytic approach (e.g, market data and inventory review) to uncover unmet needs,• Cultivate an industry network to identify and/or reach prospects. Network includes industry executives and thought leaders, as well as investors and private equity firms that own publishers.DEMONSTRATED COMPLEX SALES SKILLS:• Identify high value opportunities,• Work within multiple constituencies in an organization to identify unmet needs,• Evaluate total cost of a service, since clients may often dismiss idea based on more easily calculated costs.• Leading teams implementing new services, including the first color text soft proof product book publishing.

Education

• Brown University

  Bachelor of Arts, Political Science and Government

  1975 — 1979

• Brown University

  AB, Liberal Arts and Sciences/Liberal Studies

• Northwestern University - Kellogg School of Management

  MBA, Marketing, Finance

  1984 — 1986