Chuck Reed

About Chuck Reed

Executive leader and General Manager with demonstrated abilities to create and implement strategic plans and create revenue growth. •Experienced organizational change agent leading major initiatives across functional boundaries resulting in 50%+ improvements in cost and customer satisfaction. •Delivered market share increases up to 10 points by driving cross functional teams to create customer focused products & solutions. •Substantial international business experience in both Western Europe and Asia.

Experience

1. General Manager, Vending Americas

   Crane Payment Innovations

   Apr 2014 — Present · Malvern, PA

   Americas and APAC responsibility for Vending channel. Sales of $80mil with 10 direct reports. Transition lead coordinating route to market changes with Crane Merchandising Systems. •Launched multiple new products across two brands into international markets. Market share exceeds 60% and new product market penetration is double business plan. •Lead development of new web strategies for delivering value proposition and interfacing directly with end customers while maintaining distribution route to market. •Expanded field technical support team and drove more rigorous trial process for new product testing. •Thru Kaizen activities, improved spare parts delivery performance from 75% to 95%.

Education

• Gettysburg College

  BA- Business Administration, Business/Commerce, General

  1978 — 1982

• Saint Joseph's University

  Master of Business Administration (MBA), Marketing

  1990 — 1991