Chris Wang
Digital Campaign Manager Media Buyer @Perk
Signup · Get unlimited contacts
WORK HISTORY
Digital Campaign Manager Media Buyer @Perk
Kitchener, ON, CA
Campaign Planning: Develop and execute comprehensive digital marketing campaigns across various platforms, including search engines, social media, and native ads platforms.• Budget Management: Allocate and manage budgets effectively to maximize campaign performance and ROI.• A/B Testing: Conduct A/B tests on ads, landing pages, and other campaign elements to identify and implement successful strategies.• Conversion Optimization: Continuously analyze and improve conversion rates across different stages of the customer journey.• ROI Analysis: Measure and report on the return on investment (ROI) of campaigns, providing actionable insights for future strategies.• Project Management: Ensure timely project delivery by coordinating tasks, deadlines, and resources efficiently.
EDUCATION
Conestoga College
Marketing
Guangzhou Telecommunication College
Bachelor's degree, Automation
ABOUT CHRIS WANG
10+yrs of Marketing experience, including 6yrs in Canada and 2yrs in the US, expertise in Digital Marketing. Solid knowledge and extensive experience of Search Engine Optimization, Paid Per Click, Email Marketing and Social Media Marketing. 8+yrs industrial background of FinTech, familiar with online payment, mobile payment, POS, NFC and QR payment.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.