Chris Vartanian
Dynamic Digital Marketer & Project Manager | Customer Success Champion | Driving Measurable Impact & Thriving on Cross-Industry Challenges
- Role
- Senior Digital Marketing Specialist at Fox Dealer
- Location
- Burbank, CA, US
- LinkedIn followers
- 500 followers
About Chris Vartanian
Data-driven technologist with experience managing complex digital projects, MarTech stack…
Experience
Senior Digital Marketing Specialist
Sep 2020 — Present · Pasadena, CA, US
Designed, implemented, and managed full-funnel digital campaigns across proprietary Demand-Side Platforms (DSPs), geofencing platforms, video networks, and social media APIs.• Conducted deep-dive performance analysis utilizing platform data to generate actionable, insight-driven optimizations (e.g, budget reallocation, audience segmentation, geo-targeting refinements).• Provided technical consultation to clients, translating complex digital advertising methodologies into actionable strategies focused on Conversion Rate Optimization (CRO).• Managed multi-million-dollar advertising budgets using proprietary ad-tech platforms, ensuring optimal Cost-Per-Acquisition (CPA) and maximal Return on Ad Spend (ROAS).• Directed quality assurance (QA) protocols for creative assets and tag implementation (e.g, pixel and tag management) to ensure flawless campaign deployment and accurate data capture.
Skills
- Baking
- Mobile Devices
- Marketing
- Digital Media
- Microsoft Excel
- Account Management
- Mobile Technology
- Product Management
- Mobile Marketing
- Event Plan
- Cooking
- Event Planning
- Email Newsletter Design
- Microsoft Office
- Direct Sales
- Social Media Marketing
- Project Management
- Event Management
- Facebook Marketing
- Culina
- Social Networking
- Start-Ups
- Digital Marketing
- Google Adwords
- Operations Management
- Product Marketing
- Social Media
- Public Relations
- Marketing Strategy
- Strategic Partnerships
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