Christy Eichhorn
Director of Personalization @MGM Resorts International
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WORK HISTORY
Director of Personalization @MGM Resorts International
Las Vegas, NV, US
Championed the development of compelling mission, roadmap, and cross-functional teams to successfully deliver innovative gamification products. Collaborated closely with diverse cross-functional partners, including direct marketing operations, TDD, Loyalty Marketing, Data Science, analytics, vendor, operations, and legal teams, ensuring seamlessly implementation of initiatives.• Facilitated and executed comprehensive strategies for gamification initiatives, resulting in incremental revenue and reduce membership churn.• Led cross-functional teams in implementation of gamification strategic plans, ensuring alignment with organizational objectives and timelines. • Gathered and analyzed requirements from stakeholders to ensure alignment with business objectives.• Leverage data-driven insights to drive decision-making and optimize operational efficiency.• Collaborated with stakeholders at all levels to foster a culture of innovation and continuous improvements. • Analyzed market trends and competitor activities to identify growth opportunities and proactively mitigate potential risks. • Presented strategic recommendations to leadership, providing actionable insights for business growth and sustainability. • Implemented standard operating procedures (SOPS), comprehensive training manuals, and feedback loops to optimize operational performance and drive cost reductions.
SKILLS
ABOUT CHRISTY EICHHORN
As an analytical and results-driven hospitality leader, connecting guests with the best value and accessibility to brands is exhilarating. I am a highly motivated Hotel Distribution and Third-Party Connectivity professional with verifiable success developing and delivering customer-centric solutions, instilling trust, and confidence in stakeholders. With extensive experience creating revenue-focused strategies, I leverage consumer insights to optimize business performance, boost customer satisfaction, and strengthen competitive edge. I have over 18+ years of robust operations and technical skills and have been recognized for orchestrating work processes and delivering results aligned to the business strategy. I am highly adept at promoting a culture focused on operational efficiencies and service excellence, and in that lies my deep passion for developing high performing and engaged teams dedicated to organizational growth.My motto is \" “Hospitality is simply an opportunity to show love and care.” — Julia Sugarbaker I passionately embed a human-centric approach into all business development and employee engagement strategies. When I’m not working, you\'ll discover my deep love for my family, animals, watching movies, and crafting.Key Skills:Strategy & Development | Call Center Management | Hotel DistributionThird Party Connectivity | Continuous Process Improvement | Project ManagementSystem Configuration | Budget Planning & Forecasting | Employee EngagementRevenue Management | Online Distribution | Corporate Strategy | Guest ExperienceHotel Openings
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