Chris Zagar
Harnessing the power of data to deliver positive outcomes for brands | Marketing Executive | Program Manager | Team Coach | Customer Success Leader | Musician | Educator
- Role
- Principal, Program Manager at Dun & Bradstreet
- Location
- Hillsborough, NC, US
- LinkedIn followers
- 500 followers
About Chris Zagar
I’m a marketer with 20+ years experience building brands and delivering positive outcomes…
Experience
Principal, Program Manager
Aug 2022 — Present · Raleigh-Durham-Chapel Hill, NC, US
I’m currently working with a portfolio of companies in the social impact space supporting K-12 educators with free resources across a range of subjects and needs. I’m responsible for managing the development of digital ad campaigns (for Wells Fargo, AT & T, Lysol, others) that drive resource engagement and support upper-funnel client KPIs. Successes to date include the launch of a partnership with Mastercard’s Girls4Tech program — an initiative aimed at developing and empowering the next generation of STEM leaders. In just a few months, we’ve reached over girls with lessons in data science and cybersecurity. It’s a thrill to be able to contribute to the over 2.5M the program has already impacted around the world.
Education
Boston College
Bachelor of Science - BS
Skills
- Crm
- Digital Marketing
- Digital Strategy
- Multi-Channel Marketing
- Integrated Marketing
- Media
- Marketing
- Digital Media
- Advertising
- Budget Management and Revenue Forecasting
- Direct Marketing
- Direct Mail
- Communications Audits
- Email Marketing
- Project Management with Experience Across All Channels, Traditional and Emerging
- Strategy
- Segmentation
- Program Analysis and Optimization
- Google Analytics
- Project Management
- Social Media
- Analytics
- Brand Management with Expertise in Crm, Digital, and Media
- Digital
- Brand Management
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