Christopher Wood
Product | Digital | Marketing | Ops | Learning AI/ML with TensorFlow
- Role
- Director of Product Management at AT&T
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Christopher Wood
Consumer products leader with over twenty years of experience helping introduce new products and services, grow audiences, and operate profitably. Software and Media - Head of product for entertainment and personal utility mobile subscription services - Mixed reality marketing activations with television shows and movie releases - Product platform APIs integrated with third party consumer brands - Interactive mobile integrations with TV shows for audience participation - First direct to consumer mass market OTT service - Consumer web portals - B2B SaaS Internet - Product Marketing and Operations for LTE, 5G and Mobile Wi-Fi - Mobile CDN platform with LTE Broadcast to stream high fidelity video to massively scaled audiences - Program Manager for first cable broadband deployments Hardware - Head of product for national consumer electronics product business - Internet connected consumer devices for home and family - Chipset reference design and developer program to eliminate proprietary hardware - NASA certified Aviation Electronics Technician in United States Navy Skills: New Product Development, Product Management, Operations, Growth Marketing, Media, Subscription Products, Innovation, Software as a Service (SaaS), Experience Design, Digital Transformation, Analytics, Mobile, Consumer Electronics, Mixed Reality
Experience
Director of Product Management
Jan 2012 — Present · Los Angeles, CA, US
Product Development and Marketing lead for nationwide AT & T consumer 5G launch working on confidential projects. Operator/Head of Product for mobile subscription products and services including TV and Radio. Grew annual revenue and operating income. Executed successful partnerships with leading media, hardware and tech brands. Scaled to over 50M users. Developed mixed reality stunt marketing campaigns with tentpole TV shows and movie releases (Friends, Aquaman, Rick and Morty, Batman). Improved customer reach and CPM efficiencies by +100X. Developed Mobile CDN Live Sports Streaming services with ESPN, College Football Playoff, Dallas Cowboys and Miami Dolphins. With LTE Broadcast, we delivered high fidelity multi-view streaming to unlimited users with fixed network capacity and cost. Developed mobile and video integration strategy including consumer research, capture of 100+ product innovation concepts, build of objective scoring model with KPIs for prioritization, and development of business cases for funding. Developed prototype second screen integrations with TV shows for frictionless audience participation from mobile devices. Operator/GM for Mobile Wi-Fi services overseeing mobile device integration across 100% of smartphone portfolio, LTE and Wi-Fi product strategy, and cross-company governance for a +$1B capital efficiency program.
Education
Rutgers University
Communication and Media Studies and MBA
Texas A&M University
Financial Leadership Executive Education
Georgia Southern University
BS, Computer Science
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