Christopher Martinelli
SVP of Global Marketing and Communications, Perry Ellis International
- Role
- Senior Vice President Marketing at Perry Ellis International
- Location
- East Hanover, NJ, US
- LinkedIn followers
- 500 followers
About Christopher Martinelli
Executive Leadership Profile Summary: • 19+ years of the highest performance standards within a diverse range of communications functions inclusive of public relations, marketing, events, social media, sponsorships, collaborations, content creation, and celebrity services. • Professional successes developing and implementing innovative strategies, global ad campaigns, global media coverage, store openings, club openings, new product launches, brand sponsorships, fashion show production, philanthropic initiatives, music industry partnerships and industry awards events. • Innate ability to simplify the complex and identify actionable solutions by leading and mentor highperformance teams to produce world class public relations, marketing, advertising, events, brand communications and brand activations. Areas of Expertise: • Brand Strategy, Identity and Campaign Development • Analysis, Reporting and P&L Accountability • Leadership of Corporate, Regional & Field Staff • Innovation & Launch Planning • Content Creation & Social Media • Corporate & Agency Communications • Media and Press Relations • Strategic Alignment – Company & Brands • Ambassador and Influencer Seeding • Brand Development and Positioning • Celebrity Services • Talent Wrangling and Negotiations • Crisis Management
Experience
Senior Vice President Marketing
Jun 2022 — Present · New York, NY, US
Education
Fashion Institute of Technology
Associates Degree, Advertising Communications
1997 — 1999
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