Christopher Lyons
Writer, Speaker, Content Creator at Shure Inc.
- Role
- Sr Manager, Integrated Systems Marketing at Shure
- Location
- Niles, IL, US
- LinkedIn followers
- 500 followers
About Christopher Lyons
Veteran spokesperson for legendary consumer and professional audio brand. Outstanding speaker, writer, and content creator. Excels at distilling brand essence and complex technical concepts into simple yet powerful messaging that resonates with customers, channel partners, and the media. Specialties: Wireless - Communicating complex technology in a simple way - Spectrum & regulatory issues (esp. the 700 MHz band and \'white spaces\') Crisis PR - Quickly crafting a clear message and communicating it effectively to customers, channel partners, and the media - Mobilizing outside stakeholders to capture media mindshare Brand Essence - Weaving the company, the customers, and the products together into a compelling story that creates brand evangelists
Experience
Sr Manager, Integrated Systems Marketing
Jun 2016 — Present · Niles, IL
I create audio, video, and written content that communicates the benefits of Shure products for the Integrated Systems / Installed Sound market. This includes white papers, brochure copy, video scripts, etc. I\'m also one of Shure\'s PR spokespeople, and I host the Shure webinar series and provide voiceovers for many of our YouTube videos.
Education
North Central College
Bachelor of Science, Marketing
1981 — 1984
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