Christopher Soucie
Director of Product and Brand Strategy @New Horizon Communications
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WORK HISTORY
Director of Product and Brand Strategy @New Horizon Communications
Boston, MA, US
As head of Product and Brand, I\'m responsible for NHC\'s product packaging and go-to market strategy, as well as our overall brand identity in the marketplace. Product development/management/marketing, brand messaging, communication, social and website postures all funnel into my organization. I oversee research and analysis of the competitive landscape to understand what modifications are needed within our existing product portfolio, while gaining clarity on what products we need to adopt, develop and bring to market in order to stay ahead of our contemporaries.
SKILLS
ABOUT CHRISTOPHER SOUCIE
product leader | brand strategist | market disruptor
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