Christopher Pond
Chief Growth Officer @BRUNT Workwear
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WORK HISTORY
Chief Growth Officer @BRUNT Workwear
North Reading, MA, US
EDUCATION
UMass Boston
Bachelor of Arts (B.A.), Philosophy
SKILLS
ABOUT CHRISTOPHER POND
I work to drive omni-channel growth - from scaling digital channels to their full potential, to designing creative strategy and iteration, to modeling effective cross-channel measurement and attribution.Lots of experience in:• Building, testing, and optimizing advertising campaigns across all social media platforms for direct response, lead generation, app installation, e-commerce, and brand awareness – Podcast/Radio, TV, Facebook, Instagram, Twitter, Pinterest, Youtube, Goolge Search and Display – and well versed with multiple types of sales, marketing, and CRM software• Non-profit operations, public policy, political organizing, and communications• Integrating strategic messaging and outreach for brand, growth, fundraising, advocacy, public relations, and/or digital content. • Managing and training teams of employees, volunteers, and coalitions.• Web content development with Wordpress and familiarity with other hosting platforms. • Word, Excel, Outlook, and some familiarity with Photoshop. • Developing new, comprehensive solutions to problems, and tying all projects into long term organizational goals and priorities.• Collecting and analyzing data on campaign performance, sales, and other key metrics and identifying actionable trends, patterns, and optimization decisions.
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