Christopher Obacz
Partner Account Manager @Martello Technologies
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WORK HISTORY
Partner Account Manager @Martello Technologies
Kanata, ON, CA
As the Partner Account Manager for the Americas, I lead strategic engagement and revenue growth with Managed Service Providers (MSPs), Value-Added Resellers (VARs), and technology partners across North, Central, and South America. My role focuses on identifying high-potential partners, driving enablement, and aligning our solutions—particularly Vantage DX—with their Microsoft Teams and M365 service offerings.Key responsibilities include- Owning end-to-end partner lifecycle from recruitment to onboarding, activation, and revenue expansion- Using Apollo.io and Salesforce to build, segment, and automate targeted outreach campaigns- Hosting discovery calls, technical demos, and joint GTM planning sessions with MSPs and VARs- Collaborating cross-functionally with Product, Marketing, and Sales Leadership to localize enablement resources and refine our partner playbook- Supporting global partner initiatives while tailoring strategies to the unique needs of each territoryI am passionate about helping partners elevate their customers\' digital experience through proactive Teams and M365 monitoring, driving both value and recurring revenue.
EDUCATION
Constellation College of Hospitality
Business & Hospitality Management Training
ABOUT CHRISTOPHER OBACZ
SaaS Sales & Channel Leader specializing in UCaaS, CCaaS, and Cloud Solutions. I thrive on building relationships, driving revenue, and helping businesses scale with cutting-edge B2B technology solutions. With a proven track record in account executive and channel management roles, I help organizations navigate digital transformation, AI-driven customer experience (CX), and cloud-based communications. I’ve successfully led high-impact sales and channel strategies, built and expanded channel partner programs, closed high-value contracts, and collaborated with partners to drive long-term revenue growth. My expertise extends to MSP and VAR partner recruitment, enablement, and revenue acceleration through technology alliances. My background in SaaS, UCaaS, CCaaS, and consultative sales allows me to educate, strategize, and deliver scalable technology solutions that improve efficiency, reduce costs, and enhance customer engagement. I specialize in helping businesses migrate from legacy systems to cloud-based platforms, leveraging AI, omnichannel communication, and automation. Before transitioning into SaaS, I developed a strong foundation in leadership, negotiation, and customer experience through 16 years in the hospitality industry, working my way up from server to General Manager. This experience sharpened my ability to build trust, problem-solve, and lead high-performing teams—skills that continue to drive my success in enterprise sales and partner-led revenue growth. What I Bring to the Table- SaaS Sales & Revenue Growth – Proven track record in direct sales, channel sales, and partner-led growth, building pipelines & exceeding targets- Channel & Partner Development – Expertise in MSP, VAR, and partner recruitment, enablement, and co-selling strategies- Consultative Sales & Digital Transformation – Helping businesses adopt AI-driven, cloud-based communication solutions for enhanced customer experience- Enterprise & Mid-Market Sales – Extensive experience selling to enterprise, mid-market, and SMB clients, tailoring solutions to business needs- Leadership & Training – Coaching & mentoring teams for sustained sales success and partner ecosystem growth. Key Skills & Expertise- SaaS Sales - Channel Sales & Partner Management - UCaaS & CCaaS Solutions - AI & Customer Experience (CX)- B2B Sales & Revenue Growth - Enterprise & Mid-Market Sales - Digital Transformation & Cloud Solutions - MSP, VAR, and Technology Partnerships - Consultative & Solution-Based Selling - Sales Strategy & Pipeline Development
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