Christopher Harvey

About Christopher Harvey

An international background of driving consumer engagement, marketing strategies and revenue growth for Nike Inc. I have built key footwear franchises, executed athlete and partner plans and led major cross functional initiatives for the brand including the NBA x Nike partnership launch in North America and Nike Basketball’s Just Do It ‘Crazy Dreams’ with LeBron James and Kyrie Irving.My passion for brand marketing began in the UK where I started my career. I started in the sports industry as a member of the Georgetown Men’s Basketball Team where I worked with Hall of Fame Coaches and NBA All-Star Basketball caliber athletes. MARKETING STRATEGYKnown for developing bold strategic frameworks that deliver clarity and deliver top and bottom-line growth for the company. I have a maniacal focus on consumer engagement and crafting cross platform strategies that foster deeper relationships with the brand. I served as the driving force behind the following projects:2020 North America Annual Marketing PlanJust Do It Crazy Dreams x LeBron JamesJust Do It Crazy Dreams x Kyrie IrvingNike x NBA Partnership Launch

Experience

1. Sr Director Strategy & Planning, Global Brand Creative

   Nike

   Jan 2023 — Present · Beaverton, OR, US

Education

• University College School

  A Levels, Math, Chemistry, Physics, Spanish

• Georgetown University

  Bachelor of Arts (B.A.), Economics

Skills

• Event Planning
• Brand Management
• Sales Operations
• Program Management
• Leadership
• Public Relations