Christof Posselt
Online Business, Digitalization and Innovation @Continental
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WORK HISTORY
Online Business, Digitalization and Innovation @Continental
Hannover, DE
Competence Center Online Business Lead- Driving and shaping the online business strategy by increasing share, visibility, and transparency across all sales channels in the EMEA region- Developing a standardized KPI framework and performance tracking strategy across EMEA markets and customers- Improving digital customer journeys and increasing sell-out through data-driven, user-focused initiatives.Digitalization- Reshaping our Digital Accelerator Network to connect digital talent with business needs and boost digital transformation- Facilitating cross-functional and regional alignment to adapt strategies to changing customer and channel behaviors.Innovation- Driving innovation by evaluating the status quo, aligning stakeholders across the organization, and adapting processes to a pragmatic innovation framework tailored to the tire business.
EDUCATION
b.i.b. International College
Computer Science
ABOUT CHRISTOF POSSELT
All things change in a dynamic environment. Your effort to remain what you are is what limits you.
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