Christi Wharton

About Christi Wharton

WHAT I DO: I create opportunities to reach peace and find purpose through proven…

Experience

1. Partner and President - Marketing Strategist, Marketing Implementation

   Wharton Marketing And Pathlight Coaching

   Jul 2007 — Present · LA, US

   Passionate about driving results through digital marketing, training, and coaching, I excel in aligning teams and clients to achieve common objectives and exceed KPIs. My communication prowess, coupled with adaptability to diverse learning and communication styles, optimizes effectiveness in any setting.In today’s dynamic digital landscape, I thrive on continuous learning, always eager to explore new facets of marketing, leadership, and life. Collaborating with others to gain fresh perspectives invigorates my approach. Balancing creativity and analytics, I derive immense satisfaction from problem-solving and identifying innovative solutions.Key Achievements:• Orchestrated a remarkable 47% increase in clicks through SEO-friendly content and a targeted digital marketing strategy.• Pioneered a conversion tracking and digital measurement plan, enabling ROI measurement and enhanced key metric evaluation where none existed before.• Elevated AdWords quality score from 3.7 to an impressive 7.3-10.0, resulting in amplified click-through rates and conversions. Implemented a comprehensive conversion tracking and digital measurement plan.• Spearheaded a website content program for a client with a substantial online presence, facilitating a quicker and more content-rich website launch.• Crafted curriculum and content to facilitate the learning of various concepts and skills across diverse positions.Marketing Technologies/Skills• WordPress Design/Development• HubSpot• Social Media: Facebook, Instagram, LinkedIn, Pinterest, Twitter• PowToon (animation creation)• Photoshop• Office Suite• iWork Suite• Google Analytics• Google My Business• Google Search Console• Google Ads (via WordStream)• SEO• CVent (event management software)• Writing ( I have written 100’s of blog articles to help others learn digital marketing and leadershipconcepts.)• Slack

Education

• East Central University

  B. S. Ed.

Skills

• Internet Marketing
• Copywriting
• Consulting
• Wordpress
• Web Design
• Affiliate Marketing
• Strategic Partnerships
• Marketing Communications
• Facebook
• Strategic Planning
• Newsletters
• Start-Ups
• B2b
• Creative Direction
• Small Business
• Inbound Marketing
• Leadership
• Social Media Marketing
• Digital Strategy
• Digital Media
• Email Marketing
• Public Speaking
• Public Relations
• Online Advertising
• Digital Marketing
• SEO
• Smo
• Brand Development
• Web Analytics
• Integrated Marketing
• New Media
• E-Commerce
• Training
• Advertising
• Website Development
• Content Strategy
• Marketing
• Marketing Strategy
• Google Analytics
• Sem