Christin Keßler
Field Marketing Manager D-a-ch @Avanade
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WORK HISTORY
Field Marketing Manager D-a-ch @Avanade
Munich, DE
Developed and executed regional marketing strategy for the D-A-CH region in close alignment with sales- Launched integrated demand generation campaigns, boosting pipeline growth- Planned and executed C-level events, webinars, and hybrid formats- Designed persona-based customer journeys to drive engagement and conversion- Aligned marketing KPIs and messaging with sales, partners and global teams- Managed regional budget and performance reporting
EDUCATION
Higher Vocational School for Hotel, Restaurant and Tourism
Assistant for Hotel, Restaurant and Tourism
VWA Bayern
Betriebswirt (VWA), studies of business administration with particular emphasis on economics, law and marketing
ABOUT CHRISTIN KESSLER
I am a passionate B2B marketing expert with over 15 years of experience in the tech and software industry, driving measurable growth across highly competitive markets. I specialize in data-driven marketing, digital strategy, and field marketing execution — always with a focus on aligning marketing with sales, designing engaging customer journeys, and delivering measurable results. Core strengths include- Planning and executing integrated campaigns across channels and regions - Translating insights into actionable marketing programs - Collaborating with sales, partners, and global teams to maximize impact At Avanade, I contribute to regional marketing initiatives that help increase brand awareness, support pipeline growth, and deepen client engagement. I believe impactful marketing sits at the intersection of data, empathy, and storytelling. Always open to exchanging ideas, sharing insights, or connecting with fellow marketing professionals.
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