Christine Roberts
Digital Marketing Coordinator @Columbia University Irving Medical Center
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WORK HISTORY
Digital Marketing Coordinator @Columbia University Irving Medical Center
New York, NY, US
Conduct and present research for the development of paid search engine marketing, social media, and other digital campaigns.Serve as a cross-functional liaison working with campaign stakeholders, and creative and technical teams to define, create, and launch digital campaigns. Assist with the implementation, tracking, and optimization of digital marketing campaigns across all appropriate channels and supported traditional marketing tactics. Develop analytic dashboards, ascertain trends in data, and present findings and further ROI numbers to stakeholders.
EDUCATION
Council Rock High School South
High School Diploma
Wellesley College
Bachelor of Arts (B.A.), Political Science
University of Cambridge
Visiting Student, Political Science and Government, English Literature
NYU Steinhardt School of Culture, Education, and Human Development
Master's degree, Media, Culture, and Communications
SKILLS
ABOUT CHRISTINE ROBERTS
Working in healthcare digital marketing, paid social, SEM, marketing analytics, etc.
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