Christine Lyles Smith

Director of Advertising Sales at Spectrum Reach with expertise in strategy and leadership

Role: Director of Advertising Sales at Spectrum Reach
Location: Santa Barbara, CA, US
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Christine Lyles Smith

Great sales organizations are built by developing leaders, creating cultures people want…

Experience

Director of Advertising Sales
Spectrum Reach
Nov 2017 — Present · Los Angeles, CA, US

Education

San Diego State University
Bachelor of Arts
Purdue Global
Bachelor of Science

Skills

Digital Media
Television
Media Relations
Online Advertising
Strategy
Media Buying
Copywriting
Broadcast
Sales Management
Leadership
Sales
Media Planning
Market Planning
Crm
Advertising
Advertising Sales
Mentoring
Online Marketing
Integrated Marketing
Selling
Radio
Account Management
Social Media Marketing
Marketing
Strategic Planning
Animal Welfare
New Business Development
Social Media

Contact information

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Work email
•••••@spectrumreach.com
Personal email
•••••@•••••.com
Direct dial
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Current company

Spectrum Reach

Advertising Services · 3.1K employees · New York, New York, United States

At Spectrum Reach, we believe the best advertising starts with understanding people. That means understanding what audiences watch, how they engage, and what matters most to them. With privacy-focused first-party data from 30M+ Spectrum households, proprietary viewership insights from connected devices, and premium third-party insights, we bring a clearer view of today’s audiences to every campaign — helping advertisers make smarter decisions, reach more of the right people, and waste less. Across the country, our teams live and work in the communities they serve. We are the people in your neighborhoods, the regulars at your local businesses, the volunteers at community events, and the experts who understand what matters most to the audiences businesses want to reach. As the advertising side of Spectrum, we help businesses of all sizes reach the right customers with TV and online advertising. Our work is powered by data-driven insights, premium inventory, and solutions built to work smarter across screens, helping brands get more from their advertising. We combine national scale with local precision, advanced tools with expert guidance, and brand-safe environments with transparent results. Whether we’re helping a local business grow or helping national brands feel more local, we turn real connections into real results, making every dollar work harder and every campaign perform better. Real people. Real help. Smarter advertising. Ads That Work. Get Started Today with Spectrum Reach. Your Privacy Rights: www.spectrum.com/policies/your-privacy-rights

spectrumreach.com

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About Christine Lyles Smith

Experience

Director of Advertising Sales

Education

San Diego State University

Purdue Global

Skills

Find verified contacts for anyone on LinkedIn