Christine Lehrer

About Christine Lehrer

Product Marketing leader with 15+ years experience in B2B and B2C positions for US and European technology companies. Key expertise in IoT, smart home, mobile video and IP communication services with several services managed from inception to launch in various roles (product management, product marketing, project management).Excellent analytical and organizational skills with background in Management Consulting.Demonstrated ability to drive market research initiatives, analyze customer needs and translate into actionable requirements for new products and services, proven business case modeling skills, and capacity to contribute at both strategic and operational levels.Accomplished product advocate working with customers, partners and internal teams to position new ideas and sell plans. Excellent team player with outstanding communication skills and experience leading by influence cross-functional teams of project managers, engineers, designers, marketing and sales. Ability to set priorities that solve problems, take on multiple tasks without sinking, and work well in a rapidly changing environment. Bilingual in English and French, fluent in Spanish.Core competencies: Product Marketing, Go-to-Market Strategy, Customer Journey Mapping & Customer Experience Design, Customer Insights, Product Positioning & Messaging, Integrated Marketing Campaigns, Product Planning and Development, Business Modeling, Pricing, Project Management, Vendor Management, Contract Negotiation, Product Lifecycle Management, Team Leadership & People Development.

Experience

1. Director of Product Marketing, Digital Products

   Marriott International

   Jan 2025 — Present · Bethesda, MD, US

   Develop and lead the product marketing and communications strategy for Marriott’s Global Digital Products division, driving alignment across product, marketing, and executive teams. Deliver compelling positioning, executive-ready presentations, and long-term product narratives that influence key business decisions and resonate with audiences ranging from hotel owners to C-suite stakeholders.

Education

• ESCP Business School

  Master in Management, Marketing

  1995 — 1997

• Université Paris Dauphine - PSL

  Maitrise, Marketing / Finance

  1993 — 1995

Skills

• App Store
• Product Management
• Mobile Product Development
• Business Intelligence
• Management Consulting
• Ios
• Strategy
• Mobile Internet
• Video Collaboration
• Mobile Applications
• Cloud Communications
• Android
• Smartphones
• Blackberry Os
• Partner Management
• Telecommunications
• Product Development
• Strategic Partnerships
• Mobile Interaction Design
• Vendor Management
• Mobile Strategy
• Wireless Technologies
• Mobile Communications
• Mobile Technology
• Unified Communications
• Mobile Phone Apps
• Marketing Strategy
• Mobile Experiences
• Competitive Analysis
• Adaptive Streaming
• Saas
• Go-to-Market Strategy
• User Experience Design
• Mobile Devices
• Iot
• Business Apps
• Wireless
• Product Marketing
• Management
• Enterprise Mobility