Christine Song
Advisor @Seeme Index
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WORK HISTORY
Advisor @Seeme Index
New York, NY, US
Launched in 2023 by former Google executives Asha Shivaji and Jason R. Klein, SeeMe Index is an AI-powered platform that helps brands and agencies unlock growth with untapped audiences. By using its proprietary Responsible AI to analyze representation across advertising, products, and campaigns, SeeMe Index provides data-driven insights that connect inclusivity directly to business outcomes. With actionable guidance, benchmarks, and certifications, SeeMe enables marketers to measure campaign effectiveness and build long-term loyalty with diverse consumer groups.
EDUCATION
Cornell University
BA, History of Art
SKILLS
ABOUT CHRISTINE SONG
I’m a brand builder, strategist, and transformational leader with 20+ years of experience building and scaling industry-leading beauty and consumer brands at critical inflection points. I’ve worked across every stage of growth—from pre-launch startups to global powerhouses including Estée Lauder, e.l.f. Beauty, and founder-led brands Ourself and Malin+Goetz. I’ve driven turnarounds, built disruptive brands and categories, launched breakthrough innovation, and developed the teams and operating structures that scale them.My background brings full-stack CMO and general management expertise across brand, product, go-to-market, integrated marketing, and commercial strategy. Known for distilling complexity into clarity, I turn ambiguity into focused, actionable plans that unlock growth.I’m most energized by purpose-driven and future-facing brands—and by leading teams with clarity, empathy, and intention.Currently partnering with companies in executive advisory, brand and marketing strategy, and fractional leadership roles.If you’re building, transforming, or scaling a brand, I’d love to connect.
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