Christine Hartlieb
Director, Sales Strategy & Innovation | Passionate about the Consumer and CPG industry | General Manager | Cross Functional Leader | Relationship Builder
- Role
- Director, Sales Strategy and Innovation at Indigo Wild
- Location
- Overland Park, KS, US
- LinkedIn followers
- 500 followers
About Christine Hartlieb
I bring a unique lens to consumer packaged goods companies in my current role in retail through my experience on the CPG side and my education in brand management. My excitement for the consumer and consumer goods is evident through the relationships I build with my vendor partners and the businesses we have built together at retail. My passion is in the health and wellness space, specifically with B Corps, to create access to wellness products for the mass consumer. I\'ve created long standing relationships in this space and established each category I\'ve managed as a credible destination for wellness. I have a General Manager skillset with proven track records of successfully leading large cross functional teams, P&L management and omni-channel experience.
Experience
Director, Sales Strategy and Innovation
Feb 2026 — Present
Education
Creighton University
BSBA, Finance
2003 — 2007
Indiana University - Kelley School of Business
MBA, Marketing
2011 — 2013
Skills
- Strategic Planning
- Forecasting
- Financial Analysis
- Analytics
- Pricing
- Market Research
- Marketing
- Brand Management
- Cross-Functional Team Leadership
- Management
- Fmcg
- Leadership
- Segmentation
- Variance Analysis
- Sales
- Finance
- Competitive Analysis
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