Christine Grand
Vice President, Marketing Operations and Customer Experience @Cepheid
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WORK HISTORY
Vice President, Marketing Operations and Customer Experience @Cepheid
San Francisco, CA, US
Build and Champion Customer Experience discipline, manage digital self-serve experiences (customer portal, e-commerce, digital support), and enhance MarTech operations (Digital Asset Management, AI pilots).Previous Role: Senior Director, Customer Experience & Insights
EDUCATION
Duke University
BA, Public Policy Studies, Markets & Management
Northwestern University - Kellogg School of Management
Master of Business Administration - MBA, Marketing, Finance
SKILLS
ABOUT CHRISTINE GRAND
Marketing Executive with experience in both corporate and agency roles for technology, healthcare, consumer, automotive, and sports brands - Danaher, Cepheid, PayPal, Audi, Ford, J&J, Pepsi, and the NBA.Strategic, creative, and analytical marketing professional skilled at developing and implementing strategies for innovative brands at the forefront of global markets. Proven track record of building and leading high-performing teams in fast-paced, entrepreneurial environments. Unique experience working in both the U.S. and China. Passion for translating insights and data into customer and business value. Specialties: • Executive Management • Customer Experience• Global and International Marketing • Go to Market• Digital Marketing • Growth Strategies • Team Leadership • Customer Acquisition and Retention • Brand BuildingBA, Duke UniversityMBA, Kellogg School of Management, Northwestern University
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