Christina Barnes

Head of Sports, Experiences and Entertainment @PACE Supply Corp.

San Francisco, CA, US
EMAILS
c••••••@pacesupply.com
MOBILE NUMBERS
+12•••••••56

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WORK HISTORY

Nov 2022 — Present

Head of Sports, Experiences and Entertainment @PACE Supply Corp.

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Lead the strategy and execution of sports hospitality programs across major Bay Area teams and iconic events such as the Super Bowl, Kentucky Derby, Waste Management Open, Spring Training, and March Madness- Design and execute premium, brand-aligned activations that deepen client relationships, reinforce brand equity, and deliver measurable business outcomes- Deliver high-touch, white-glove event experiences that support company objectives and drive full-funnel results—from top-tier client engagement to accelerated sales pipeline—through strategic planning and flawless execution- Manage end-to-end program operations, including cross-functional alignment, budget oversight, performance optimization, and executive-level reporting, consistently exceeding expectations and KPIs- Planned and executed quarterly Executive Leadership Team (ELT) and board meetings, managing end-to-end logistics, content development, and stakeholder coordination with outside facilitators to deliver high-impact, strategically aligned executive engagements- Oversee athlete and talent engagements, curating exclusive appearances and immersive experiences that strengthen client affinity and elevate event impact.

SKILLS

TeamworkPartnershipsProduct LaunchSocial Media MarketingBrand DevelopmentBrand AwarenessMarketing CommunicationsEvent PlanningMulti-Channel MarketingProject PlanningLeadershipOnline AdvertisingCorporate CommunicationsBusiness DevelopmentDigital MarketingManagementEmail MarketingOnline MarketingSportsB2b MarketingIntegrated MarketingGo-to-Market StrategySports ManagementOperations ManagementProduct ManagementSponsorshipMarketingField MarketingSports MarketingLead GenerationCloud ComputingProgram ManagementDemand GenerationTeam LeadershipAccount ManagementSales EnablementEvent ManagementCross-Functional Team LeadershipBudget ProcessStrategy

ABOUT CHRISTINA BARNES

Sports Marketing | Brand Activation | Strategic Partnerships | Global Event Experiences |…

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