Christina Marie Noel

About Christina Marie Noel

Most technical companies go to market with a product their engineers understand perfectly - and a story nobody else does. I\'m the translator organizations bring in to clarify their brand\'s positioning and storytelling. I\'m also the type of marketer that can build the comprehensive plan and see it through implementation. For 10+ years I\'ve worked with growth-stage startups and mission-driven organizations at the intersection of marketing strategy and go-to-market execution. I started noticing a pattern: I drive the greatest ROI working with leaders serving complex, high-stakes verticals - deep tech, infrastructure, insurance, finance - where the gap between what a solution does and what a buyer believes can cost millions in pipeline.I\'ve developed a process for translating complexity into clarity - taking what internal leaders understand intuitively and building the narrative that makes your value clear to different buyers and key stakeholders.I only work with companies that have two things in place: a real commitment to getting the positioning right, and genuine appetite for using AI to build marketing that scales. That\'s where I do my best work - and where the returns compound.A few wins I\'m proud of: • Drove $1M+ in annual revenue lift for a $10M brand through email optimization - A/B testing, segmentation, and personalization that doubled both conversion rate and average order value.• Launched B2B products in regulated, high-complexity environments - fintech lending, insurance, nonprofit tech - working cross-functionally with executive, sales, and product teams from positioning through go-to-market execution.• Earned media placement in Fast Company, Business Insider, Better Marketing on Medium, WRAL Techwire, B the Change Media, and Grepbeat.• Built the brand foundation for Ooga Technologies - messaging clarity, professionalized collateral, and GTM structure - as they\'ve scaled from $3M to $5M ARR with $8M+ targeted in 2026. • Developed an AI-enabled award and pitch system that landed the CEO on stage at SXSW, earned NC Tech finalist recognition, and secured a GrepBeat Startup to Watch designation - in a six months. After nearly a decade of independent work, I\'m ready to bring this inside a company that\'s building something worth believing in.I\'m looking for a company that treats marketing as a strategic function - not a support role. One where experimentation is expected, AI adoption in sales and marketing is a real priority, and there\'s genuine organizational investment in building something that compounds over time.

Experience

1. Fractional CMO

   Ooga Technologies

   Jan 2025 — Present

   Non-Destructive Testing (NDT) plays a crucial role in public safety by inspecting critical infrastructure without causing damage. This is especially vital in energy sectors (including natural gas, nuclear, and wind power) and aerospace, where equipment failures could be catastrophic.I\'m working closely with the executive team to drive growth for Ooga Technologies, which has developed a one-stop platform to make Non-Destructive testing (NDT) more reliable, faster, and cost-effective.The Ooga platform is transforming the NDT industry by creating a single source for access to top-vetted NDT talent on its qualified NDT expert & AI tools marketplace, remote digital inspection system for real-time NDT audits and assessments, as well as team project management & training solutions. Responsible for: Developing a recruitment campaign to attract the best-in-class NDT professionals to join the Ooga platform who can provide both digital and in-person inspection services. Leading Ooga\'s Go-to-Market Strategy, including a recent brand refresh and website revamp. Managing the creation of marketing collateral - from pitch decks and case studies to industry articles and video content.

Education

• The University of North Carolina at Chapel Hill

  Bachelor of Arts (B.A.), Economics and Music Performance (Flute)

  2004 — 2008

• University of Georgia - Terry College of Business

  Master of Business Administration (MBA), Marketing

  2012 — 2014

Skills

• Innovative Thinking
• Strategy
• Crm
• Communication
• Healthcare
• Business Development
• Quantitative Analytics
• Research
• Concept Development
• Nonprofit Organizations
• Marketing Strategy
• Design Thinking
• Entrepreneurship
• Experience Design
• Access
• Goal Oriented
• Customer Relationship Management (Crm)
• Public Speaking
• Event Planning
• Non-Profits
• Data Analysis
• Corporate Social Responsibility
• Project Management
• Analytics
• Business Strategy