Christina Smith

Director of Marketing @Rinvigo

NY, US

Reviews current marketing trends and advertisements to determine the effectiveness of different styles and strategies- Analyzes sales numbers in comparison to the marketing budget in order to find the profit margin and which campaigns were most effective- Researches competitors to stay current with similar products or services on the market- Works with both the sales and marketing departments to develop successful strategies and campaigns that attract new customers and keep current clients- Collaborates with other executives to make high-level decisions regarding the budget and the direction of the company- Creates and maintains a successful brand and image that attracts customers to the product or service- Develops marketing strategies for new products or services that comply with current company standards

Syracuse University

Bachelor's degree, Marketing