Christie R.
Product Marketing Manager | Driving Growth and Adoption of ArcGIS Pro, Esri’s Foundational GIS Software.
- Role
- Product Marketing Manager at Esri
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
Experience
Product Marketing Manager
Sep 2022 — Present · Charlotte, NC, US
Lead marketing efforts for one of Esri\'s core software products, ArcGIS ProDevelop and execute strategic campaigns focused on increasing product adoption with ArcGIS users from various industriesCollaborate with cross-functional teams to develop case studies and campaigns Develop quarterly product releases, including product webinars, newsletters, blogs, and social media contentTrack metrics of campaigns and product pages to ensure messaging resonatesUpdate product marketing briefs through the voice of the customer calls and in-person meetings at conferencesMentor existing product marketers to help them grow in their role as well as onboard new team members
Education
Georgia State University
Graduate Certificate in Geographic Information Systems, GIS
2013 — 2015
University of West Florida
Associate of Arts (A.A.)
2003 — 2005
Oglethorpe University
Bachelor of Arts (B.A.), Art History, Criticism and Conservation
2005 — 2007
Georgia State University
Master of Arts (M.A.), Heritage Preservation
2013 — 2015
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