Christiano Protti
the Balvenie Single Malt Scotch Whisky Brand Ambassador @William Grant & Sons
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WORK HISTORY
the Balvenie Single Malt Scotch Whisky Brand Ambassador @William Grant & Sons
Miami, FL, US
EDUCATION
Universidade Candido Mendes
Bachelor, Business Administration
Thunderbird School of Global Management
MBA, International Management
SKILLS
ABOUT CHRISTIANO PROTTI
I am a highly motivated individual with strong communication and interpersonal skills gained over twenty years of experience within banking, retail, IT services and consumer products industries. Having developed and implemented a series of marketing and sales campaigns, has allowed me to gain solid expertise and insight into the buying trends and patterns of consumers. This, always taking into account, short, medium and long term considerations and focusing on current vs. future state strategy. At the core of this has been a robust approach to materializing growth opportunities, through the application of initiatives that resulted in the increase of marketing performance, brand awareness and providing a real and measurable benefit to organizations.Specialties: Marketing Plan, Marketing Metrics & Reports, Demand Generation Campaigns, Go-to-market strategies, Events Management, Alliance Marketing Activities, Branding and Identity, Marketing Intelligence
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