Christian Rivera-Franco
General Manager @ZARA
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WORK HISTORY
General Manager @ZARA
Columbus, OH, US
General Manager | Multi-Million Dollar LocationDriving business performance through a 360° approach: People, Product, Process, Technology. • +9% sales growth within first 7 months of 2024. • +25% year-to-date sales increase vs. last year (2025).Ranked as one of the top-performing stores in the region for KPIs, Conversion rate,shrink control (merma), and sales. • Supported and guided stores across the region to achieve operational excellence. • Led mission-critical training initiatives for newly appointed managers across multiple locations.
EDUCATION
Inter American University of PR, Ponce Campus
Bachelor of Business Administration - BBA, Business Administration and Management, General
ABOUT CHRISTIAN RIVERA-FRANCO
Retail is more than just numbers—it’s about people, experience, and impact. As a General Manager at Zara, I thrive on creating high-performing teams, driving results, and turning everyday store operations into strategic opportunities for growth. With a strong foundation in sales analysis, customer behavior, and team leadership, I’ve consistently improved store performance by blending data-driven decisions with hands-on management.
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