Christian Knapp

About Christian Knapp

Accomplished marketing and sales leader with a record of achievement at the top mountain…

Experience

1. Vice President Chief Marketing Officer

   Pacific Group Resorts

   Aug 2021 — Present

   Newly created position with company-wide responsibility for marketing, sales, advertising, communications, events, partnerships, and business development. Pacific Group Resorts, Inc. is a geographically diversified international resort operating company based in Park City, Utah whose portfolio includes Wintergreen Resort in the Blue Ridge Mountains of Virginia, Wisp Resort in the Appalachian Mountains of western Maryland, Ragged Mountain in the White Mountains of New Hampshire, Mt. Washington Alpine Resort in the Beaufort Mountain Range on Vancouver Island, British Columbia, and Powderhorn Mountain Resort on the Grand Mesa of western Colorado. Among the resorts, there are over 3,500 acres of ski terrain, 81 holes of golf, lift served mountain biking, ZipTours, canopy tours, aerial challenge courses, water sports, lodging accommodations, food & beverage outlets, and a full-service spa.

Education

• University of Vermont

  B.S, Small Business Management; Environmental Studies

  1992 — 1996

Skills

• Marketing
• Advertising
• Packaging
• Brand Management
• Team Building
• Digital Marketing
• Public Relations
• Ski
• Market Planning
• Hospitality Industry
• Trade Shows
• Brand Awareness
• Marketing Strategy
• Online Advertising
• Marketing Management
• Management
• Hospitality
• Social Media
• Social Networking
• Social Media Marketing
• Resorts
• Pricing
• Email Marketing
• Sponsorship
• Interactive Marketing
• Online Marketing
• Budgeting
• Event Management
• Leadership
• Strategy
• Budgets
• Integrated Marketing
• Digital Strategy
• Event Planning
• Positioning
• Tourism
• Brand Development
• Marketing Communications
• Sales
• Sports Marketing