Christian Lamar
Caesars Entertainment Marketing Specialist: Eldorado Resort Casino, Circus Circus Reno, and Silver Legacy Resort Casino | Primary PR Professional for Caesars Reno
- Role
- Marketing Specialist at Caesars Entertainment
- Location
- Reno, NV, US
- LinkedIn followers
- 500 followers
About Christian Lamar
Hardworking, creative, former Division 1 student-athlete, driven to succeed and promote a…
Experience
Marketing Specialist
Dec 2024 — Present · Reno, NV, US
Develop and maintain relationships with media at local level to secure coverage- Organize and execute media activations such as media days, radio and broadcast interviews, and grand openings- Work closely with external partners to generate publicity and drive ticket sales for events and shows- Proactively pitch property amenities by writing and developing story ideas, and coordinating property visits- Oversee on-site filming for television shows, news programs, and media visits- Draft and distribute press releases, and talking points while preparing internal representatives for interviews- Ensure content and PR strategies align with marketing, social media, and operations teams- Assist in paid marketing execution- Write copy and scripts for traditional advertising efforts- Manage and write copy for the Caesars Reno, Eldorado, Circus Circus Reno, and Silver Legacy webpages- Manage festival sponsorships, and drafting, distributing, and negotiating sponsorship agreements.
Education
Reynolds School of Journalism
Master of Arts - MA, Strategic Public Relations and Advertising
Reynolds School of Journalism
Bachelor's degree, Public Relations and Advertising
2021 — 2024
University of San Francisco
Business Administration and Management, General
2019 — 2020
Golden West College
Business Administration and Management, General
2020 — 2021
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