Christi Hille

About Christi Hille

I’m a born and corn-bred Fort Wayne native with a background in communication, inclusive storytelling and digital marketing. I’ve created, managed and executed internal and external marketing and communications plans for non-profit, tech, and CPG companies. I’ve created and executed several marketing tactics including website launches, new product introductions, Meta conversion and PPC campaigns, notification, SMS, and email member communications, brand launches and more. I’ve also led both virtual and in-person events including webinars and corporate networking engagements. For the past four years, I’ve also served as the co-chair of the Hobnobben Film Festival, an international film festival that connects filmmakers, film lovers and the film-curious by illuminating the kaleidoscope of human experience through storytelling that projects ideas, conversations and relationships beyond the cinema walls. At the forefront, I approach all pain points with empathy and understanding, while striving to create narratives that make the world a more egalitarian place to work and thrive in. I create visual and written communication that is informed by innovation, data and analytics and industry knowledge. Around the virtual water cooler, you can find me talking about true crime, books, plants, and my cat, Kate. Outside of work, you can find me hosting my family and friends, pulling out my power tools for home and garden improvement projects and watching the latest binge-able series. Media Buying Platforms: Facebook/Instagram ads, Google & YouTube Ads, TikTok Ads, Programmatic Display, SnapChat Ads, and more. Tools: Slack, Squarespace, Google Ads, Google and MS Office Suite, Survey Monkey, Qualtrics, Typeform, Monday.com, Constant Contact, Mailchimp, Sendgrid, Typeform, Canva, PicMonkey.

Experience

1. Digital Media Buyer

   Asher Agency

   Aug 2022 — Present

   Create and implemented annual media plans and strategy for nonprofit, food, state, and health & wellness brands. • Purchase over $1 million in media annually across all major digital platforms like Google, Facebook, Hulu, TikTok, Snapchat and programmatic. • Manage day-to-day client communications, budget management, reporting, and digital project management.

Education

• Purdue University Fort Wayne

  Bachelor's Degree, English Writing

  2010 — 2014

• Purdue University Fort Wayne

  Bachelor's Degree, Communication and Media Studies

  2010 — 2014

Skills

• Event Planning
• Sales
• Marketing Strategy
• Advertising
• Event Management
• Email Marketing
• Public Relations
• Online Marketing
• Social Media Marketing
• Marketing
• Social Networking
• Social Media
• Digital Marketing
• Marketing Communications
• Facebook