Christa Dixon
Associate Director, Creative Operations & Packaging Workflow (CPG)
- Role
- Associate Director, Graphic Services, Lactalis Usa at Lactalis USA
- Location
- Buffalo, NY, US
- LinkedIn followers
- 500 followers
About Christa Dixon
Creative Operations and Packaging leader with 20+ years of experience in the consumer packaged goods industry, specializing in scaling end-to-end artwork, packaging, and content delivery across complex, high-volume environments.Key strengths include: • Bridging creative vision with operational execution across brand, regulatory, and supplier networks • Leading packaging development, prepress, and production workflows at enterprise scale • Implementing and optimizing workflow and asset management systems, including Adobe Workfront, Bynder, Salsify, and Syndigo, to streamline approvals, improve visibility, and accelerate speed to market. • Creator of an in-house graphics department and center of excellence, reducing agency spend while fostering internal talent growth and leadership development. • Driving process improvements that increase efficiency, reduce cycle times, and ensure high-quality deliverables.Recognized for transforming traditional graphics functions into high-performing creative operations, delivering high-impact packaging, and marketing assets without compromising quality or timelines. Passionate about building modern content supply chains that support omnichannel growth and enable brands to move faster in an increasingly complex packaging and digital landscape.
Experience
Associate Director, Graphic Services, Lactalis Usa
Dec 2025 — Present
Education
State University of New York at Fredonia
Bachelor of Arts (BA)
Skills
- Photography
- Brand Development
- Corporate Identity
- Branding
- Print Production
- Brochures
- Typography
- Concept Development
- Project Management
- Advertising
- Layout
- Corporate Branding
- Creative Direction
- Art Direction
- Logo Design
- Graphics
- Social Media
- Packaging
- Adobe Creative Suite
- Marketing Communications
- Branding
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