Chrissi Hernandez

About Chrissi Hernandez

As a Creative Director at Walmart, I lead a team of 60+ exceptional art directors and designers in crafting bold, user-centered digital experiences that span the full site ecosystem. I thrive on connecting the dots between creative strategy, brand storytelling, and seamless customer journeys—collaborating across disciplines to bring high-impact ideas to life. With nearly two decades of experience in digital design, I\'ve helped shape global brands like Sephora, Huda Beauty, and Corepower Yoga, as well as ambitious startups and local businesses. My work lives at the intersection of creativity, clarity, and performance, fueled by a deep love of design systems, cross-functional collaboration, and the craft of visual storytelling. I\'m also fluent in Figma, Adobe and other leading design tools, with a strong foundation in brand building. Beyond the screen, I’m an avid traveler and adventure-seeker who finds inspiration in exploring new cultures, hiking remote trails, and diving into the unknown—both literally and creatively. Whether I’m conceptualizing a campaign or navigating the streets of a new city, I bring curiosity, intention, and a passion for discovery to everything I do.

Experience

1. Creative Director

   Walmart

   Jun 2025 — Present

Education

• San Diego State University

  Bachelor of Arts (B.A.), Graphic Design

  2001 — 2004

Skills

• Logo Design
• Creative Direction
• Concept Development
• Adobe Illustrator
• Typography
• Illustration
• Digital Strategy
• Branding
• Indesign
• Product Photography
• Layout
• Illustrator
• Photography
• Email Design
• Online Marketing
• Email Marketing
• Graphics
• Art Direction
• Social Media
• User Experience
• Art
• Responsive Design
• Web Design
• Adobe Creative Suite
• Brand Development
• Page Layout
• Photoshop
• Imovie
• Graphic Design
• Catalog Design
• Digital Photography