Christopher Mellon
Vice President Head of National Marketing Services @Apex Service Partners
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WORK HISTORY
Vice President Head of National Marketing Services @Apex Service Partners
Dallas-Fort Worth, TX, US
EDUCATION
Baylor University - Hankamer School of Business
BBA, Marketing
SKILLS
ABOUT CHRISTOPHER MELLON
Seasoned executive with twenty years of marketing, digital and communications experience in the franchise and corporate home services industries. Dynamic leader with unique ability to be a creative and strategic marketer. Grew a department of 2 to 50. Proven strengths in the management, development, and execution of marketing initiatives. Influential and accomplished manager with aptitude for motivating employees to be personally successful and to achieve team goals.Expertise:Marketing, advertising, digital marketing, franchising, department management, executive leadership, team development and motivation, change leadership, budgeting, branding, direct marketing, PPC, SEO, SEM, social media, local listings, online marketing, mobile marketing, email marketing, customer retention and loyalty, public relations, communications, presenting, training, franchise marketing, ad fund management, ad council management, franchisee relations, market research, market intelligence, local and national marketing planning and execution, national media buys, CRM, segmentation, targeting, B2B & B2C marketing.
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