Chris Matto
Senior Director, Sponsorship @CIBC
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WORK HISTORY
Senior Director, Sponsorship @CIBC
Toronto, ON, CA
EDUCATION
University of Guelph
Bachelor of Commerce, Honours Marketing
SKILLS
ABOUT CHRIS MATTO
Chris Matto - 4••••••••@rogers.comPROFILE A Brand and Corporate Communications Director with extensive experience in marketing management running multi-national brands. Proven expertise as front line spokesperson for all PR and media relations. Strong understanding of large international organizations and domestic practices. Well versed working with large international agencies. A results-oriented leader with demonstrated success executing strategic business initiatives. Strengths include:Analytical Thinker – Far reaching marketing experience combined with disciplined financial management, project planning and execution skill sets. Identifies business growth opportunities, analyzes their potential, takes action and delivers results.Brand Marketer – A customer centric brand nurturer and ambassador working with new and existing brands with the ability to employ the entire marketing mix to exceed consumer expectations. Talent and Team Builder- A learned ability to match the right people to the right projects, draw out talent and build motivated teams. A leader by example whose management philosophy incorporates a balance of both mentor-ship and individual autonomy, to instill a sense of ownership over roles and responsibilities.
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